Green Dot designed a series of segmented sales brochures to support inquiries from students for specific programs.
Mobile Pandora Ads
Online radio is an ideal channel to target aspiring grad students in their 20's and 30's. Green Dot created a series of 60 second radio spots, as well as banner ads for mobile and desktop.
Landing Pages
Landing pages segmented by program used message matched content to boost conversions from online ad campaigns.
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